Con esta alianza Lenovo tendría acceso un mercado tan importante como es el estadounidense, y a las tecnologías más avanzadas y de diseño de vanguardia de ordenadores portátiles, igual que sus rivales más directos.
La alianza suponía para Lenovo un salto cualitativo a nivel mundial, al poder ser asociada con la Marca de Prestigio reconocida: IBM, aportando un valor añadido a Lenovo en el mercado mundial, imprescindible para su expansión mundial. Es decir la globalización de su mercado, adquirir una red de clientes y distribución global, diversificación de sus productos
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With this partnership Lenovo would have access a market as important as American, and to the most advanced technologies and design of vanguard of laptops, as well as more direct rivals. The Alliance supposed for Lenovo a leap qualitative to level world, to the to be associated with the brand of prestige recognized: IBM, providing a value added to Lenovo in the market world, essential for its expansion world. I.e. the globalization of its market, acquire a network of clients and distribution global, diversification of its products
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With this alliance Lenovo would have access to such an important market as the US, as the most advanced and cutting - edge design portable, like most direct rivals computers technologies.
The alliance supposed to Lenovo a qualitative global jump, power It is associated with recognized prestige brand: IBM, bringing added value to Lenovo in the global market, which is essential for global expansion. Ie globalization of the market, acquire a network of customers and global distribution, product diversification
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